Charlotte Wetche

Brand Builder and Digital Believer

+4520626229

Once you wake up and smell the coffee, it’s hard to go back to sleep.  

Much like living a brand.

The power of rebranding

Re-branded high-end kitchen and bathroom design company

Woodesign had recently been acquired, had a 40 year old history and it was obvious that it was outdated and needed a full new brand identity. I was tasked to help rebrand the company. Together with the new owners, I identified the brand difference, the core values and vision. Based on this a new brand identity was defined, including a revised logo and a complete new website was build that involved the need for both a photo and video shoot. The deliverable included a brand guideline, so Woodesign could continue the implementation of their new look & feel.

The new site and the Brand video can be explored at www.thewoodesign.com

Before: The Woodesign website before we initiated the re-branding efforts

After: A complete brand make-over including refined messaging